GLOBAL LEADERSHIP

 

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LARA MEHANNA

President

Lara Mehanna has been leading change in digital and mobile for the past 20 years in driving transformation, innovation, strategy and mentorship at media and ad tech companies.  She has always seen the value in building a “tribe” which influenced her to take on a larger role elevating and empowering women throughout her career.

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RACHEL PASQUA

Chief Marketing Officer

Companies hire Rachel to design strategy, product, and marketing initiatives that make their business thrive. She has developed and led digital teams at agencies, crafting innovative campaigns for multi-national corporate clients. More recently, Rachel has steered global marketing and creative product development for startups, enabling them to differentiate and succeed in a highly competitive adtech and martech marketplace. A pioneer in mobile, she is known as a writer, analyst, and speaker on the swift evolution of human behavior sparked by Moore’s Law and emerging technologies.

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ANA BROWNE

Chief Operating Officer

Ana Browne is an executive with 15 + years of proven achievements in the digital media strategy and operations. She the CEO/Founder of ABC Digital Group, and as digital strategy consultant, Ana provides publishers support on their digital monetization. 

Before she was VP of Programmatic sales and global partnerships for Newsweek Media Group, and Head of Programmatic for Terra Networks, the largest Latin America digital media company.  Ana is from Brazil and holds a MBA in Business from USP. 

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SHERRY AILSWORTH

Chief Recruiting Officer

Sherry is an Executive Recruiter with extensive experience in helping place candidates in Sales roles. She is a BORN connector with over 10 years of experiences in the AdTech, Martech, and SaaS space. Sherry excels at connecting people with UNIQUE capabilities in the shortest amount of time. She first got her start recruiting in 1998 with Microsoft, and that is where she realized that being a connector is a GIFT. Connecting people is truly a gift, and she is committed to bringing that gift to the digital marketplace. Sherry is passionate about partnering with early-stage startups, and she loves helping companies build out their sales teams..

Specialities include: Digital Ad Sales, SaaS Sales, Big Data Sales, Business Development, Retail, E- Commerce, Digital Marketing, Advertising Agencies, Marketing Services, and SEO/SEM. Sherry decided to join Chameleon Collective because of the rich warm company culture. It is a culture that attracts entrepreneurs who are like-minded, drive and who all came together to support and network with each other.

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Chief Revenue Officer

MELISSA PEGUS

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Melissa is a formidable operator, e-commerce expert, and tenured executive with demonstrated success in developing corporate strategy, scaling businesses to enable sustainable revenue growth, and aligning operations around the entire customer experience. Melissa is the Head of Revenue at Diff Agency where she is responsible for the strategy, performance, and integration of all the organization’s revenue operations including sales, marketing, customer success, and strategic partnerships.

Melissa has successfully led both SaaS and Services businesses. Prior to joining Diff Agency Melissa was the SVP of Sales and Strategic Partnerships for the Americas at MPP Global  where they helped media companies such as Sky and NBC Universal launch their own e-commerce initiatives. Before her appointment at MPP Global, Melissa launched partnerships with Google, Pinterest, Facebook, and Amazon Payments at Curalate as their Director of Technical Integration Partnerships. Before joining Curalate, Melissa grew Spree Commerce’s market share to over 45,000 stores by building the partnership organization from the ground up, recruiting and managing both agency and technology partner programs. After Spree Commerce was acquired by First Data she managed the production of key components of their e-commerce platform, Clover Online and built a program to onboard new merchants.

Prior to her career in technology, Melissa was a consultant specializing in emerging markets. Melissa graduated from Georgetown University earning an undergraduate degree in Government.

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Co-Chair, Sponsorships & Partnerships

DIANE NAJM

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Diane is CEO & Founder, PhotoPad. After practicing Social Work for over 20 years, Diane leaped into the entrepreneurial world to launch two tech platforms in the photo and digital content marketing space, her first product PhotoPad a consumer photo app on Facebook in 2010 and PhotoPad for Business in 2016. Her passion and leadership continues to empower women to succeed in business through providing resources and connections. She serves on the Board of Directors to Women In Wireless and Women in Tech. A Past Director of Founder Institute, a mentor to startups and invited to the Seattle White House Digital Tech Summit. She regularly speaks about entrepreneurship and leadership.

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